PCIFM, Bedsole Eye Care, ATI Physical Therapy, Comfort Care Hospice expand to new facilities

Story by Leigh Pritchett

Photos by Graham Hadley

Submitted photos

The new PCIFM building next to Publix in Pell City

Pell City is experiencing quite a boost in its growing medical community thanks to the expansions of Pell City Internal and Family Medicine, ATI Physical Therapy and Comfort Care Hospice expanding into new facilities.

Pell City Internal and Family Medicine

Dec. 26, 2019, was a second Christmas Day for Pell City Internal and Family Medicine: That was when the practice opened its new, freestanding clinic next to South Park Center.

The new construction has consolidated PCIFM’s main office in Physicians Plaza at St. Vincent’s St. Clair Hospital and its satellite office in South Park Center into one location.

Together, the two previous clinics totaled 15,000 square feet and had 23 examination rooms. The new building boasts 20,000 square feet, close to 40 examination rooms, a procedure room, laboratory and plenty of space for specialty care physicians.

“We have room for expansion,” said Dr. Barry Collins, a physician and partner in PCIFM. Some areas used for other purposes can easily convert to additional exam rooms if needed, he said.

PCIFM, which was established in 2012, provides primary, after-hours, women’s and pediatric care.

When its physician partners decided to construct a new building, they took note of the increase in retail and population in the southern part of the city.

This location placed the clinic in a rapid-growth sector of the city and in proximity to people in Vincent and Harpersville (both in neighboring Shelby County). Yet, it is still close to the hospital and Interstate 20, Collins said.

Doctors grab lunch in the new break area.

Because of the building’s “linear” design, all medical services are on one floor, which not only lessens the amount of walking for a patient, but also streamlines patient flow, Collins said.

This improves ease of care and speed of care, said Collins and Dr. Ilinca Prisacaru, also a partner.

Even the design of the parking lot limits the walking distance for patients, said Dr. Rick Jotani, partner and chief executive officer. “It’s a little more convenient for our folks.”

The array of on-site diagnostics, imaging and other services now available at PCIFM reduces the need for patients to commute to the hospital to receive them, Prisacaru said.

Having so many services at one location promotes cohesiveness and continuity of care, added Collins.

PCIFM – which was already offering space to several specialists before the new building was constructed – now has room for even more sub-specialties.

Currently, two cardiologists, two general surgeons, an orthopedic surgeon and two gastroenterologists see patients at the PCIFM facility. Jotani and Collins said the practice is “actively recruiting” specialists in dermatology and audiology as well.

Jotani also noted that physical therapy is available on campus through ATI Physical Therapy.

The partners said adding another physician to PCIFM’s primary and after-hours care may happen within the next 18 months. “As the community expands, so should our services,” said Collins.

Prisacaru and Jotani pointed out that the conference room allows on-site diabetes classes to be held on a regular basis. Led by a nurse practitioner, the classes are kept small for participants to receive personalized attention.

The spaciousness of the facility meant there was even room for daycare for employees’ children during the COVID-19 shutdown.

Ten to 15 children each day stayed in a designated area of the building while their parents attended to patients, Jotani said, adding that the community brought food and other items for the employees’ children.

“The community supported us immensely,” Collins said of those weeks of working when many essential services in the city were closed.

Another asset of the new building is a designated aesthetics suite. There, Jotani Aesthetics offers non-surgical cosmetic measures.

Since December 2019, PCIFM has seen a definite increase in patient load, Prisacaru said. One contributing factor is the addition of Saturday clinic hours, Collins said. Previously, the clinic was open Sunday through Friday.

Clinic hours are 8 a.m. to 7 p.m. Monday through Thursday, 8 a.m. to 5 p.m. Friday, 9 a.m. to 2 p.m. Saturday, and 1-5 p.m. Sunday. Two practitioners are always on duty during office hours.

Collins said visibility – being next to a retail center – has likewise contributed to an increase in patients. “Folks know we’re here,” Jotani said.

To meet increasing demand, another nurse practitioner was hired, as were more clinical and laboratory staff, Collins said. Jotani and Prisacaru estimated that employment has increased 10 to 12 percent since the building opened.

James W. Bedsole, O.D. Eye Care

In August, James W. Bedsole, O.D. moves to a modern building, designed for Eye Care, situated just in front of South Park Center. Dr. Bedsole’s practice will relocate from downtown Pell City to 2020 Martin Street South.

Dr. Bedsole said that, of all the properties he considered for relocation, this particular location was the very best.

He provides primary eye care, vision correction and treatment of eye diseases, as well as pre-operative and post-operative care.

The new building, state-of-the-art, will allow greater comfort and efficiency for patient care. The new location is convenient – located in front of the South Park Shopping Center that includes Publix – and it’s more accessible.

The brick-and-mortar buildings are important for patient care, but even more important are people, Bedsole said, noting that he has a great staff who works hard and really cares for their patients. 

The new building is an asset in continuing to deliver exceptional patient care.

ATI Physical Therapy

Situated at the Hardwick Road end of PCIFM’s building is the Pell City location of ATI Physical Therapy.

Based in Illinois, ATI operates stand-alone physical therapy sites, as well as units on high school and college campuses, said Chris Baker, director of physical therapy at ATI in Pell City. The Pell City site opened Feb. 17.

Student athlete Tion Wright of Vincent works to strenghthen her legs.

Encompassing more than 2,800 square feet, the local ATI provides physical therapy for a wide range of needs and specializes in therapy for orthopedic and cervical spine issues, Baker said.

Monday through Friday, ATI offers one-to-one care, using new equipment and a variety of treatments. Appointments are available 7 a.m. to 7 p.m.

The growth occurring in Pell City schools and in southern St. Clair County made this location particularly attractive to ATI, Baker said. Even though the location opened shortly before the COVID-19 shutdown, Pell City’s ATI has experienced a steady increase in clientele.

Future plans include hiring additional physical therapists, Baker said.

“We have been very blessed with the patients we have seen so far,” Baker said. “Pell City has been good to us. We look forward to growing with the community.”

Comfort Care Hospice

Comfort Care Hospice opened its Pell City office May 1 in South Park Center.

“The growth around here is just awesome,” said Clay Spencer, administrator and a registered nurse with Comfort Care Hospice. “I have wanted to come over here so long. … I can’t tell you how happy we are to be here.”

Spencer said the office relocated to Pell City to be more central to its coverage area, which includes St. Clair, Clay and Talladega counties.

The 10-plus employees at the Pell City location include nurses, aides, a social worker, a chaplain and office staff. The physicians are Dr. Rick Jotani of Pell City, who is medical director, and Dr. Jarod Speer of Childersburg.

Spencer said Comfort Care Hospice also has a corps of volunteers who call patients and offer short-term respite for caregivers.

Staff outside the new Comfort Care Hospice
building next to Publix.

Hospice care, Spencer explained, is for patients with terminal diagnoses. “Our goal is to keep them home and keep them comfortable,” she said.

With hospice care, patients receive medical attention right at home. Nurses are available around the clock and also visit at least twice each week with patients. Aides make several visits each week in patient homes, as well.

The hospice mission allows patients, along with family members, to make their own decisions about care, Spencer said. “(Hospice) does elongate how much time they do have before they make that transition.”

Dr. Greg Tankersley, the chaplain, gives spiritual and emotional support to patients and families during the time of hospice care. After a patient passes, he offers grief support to family members for 13 months.

“We stay in touch with our families,” Spencer said.

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