Realtors expand horizons to retail
Just when you thought Realtors Nicole and Amanda Anderson-St. John’s schedule couldn’t get any fuller, they open a retail gift shop … at Christmas.
It follows their purchase in the Fall of The Realty Pros building at the corner of U.S. 231 South and John Haynes Drive on 12th Avenue North to operate the The Anderson Group of Lake Homes Realty. Then, they bought the property management asset of Realty Pros, and Lake Homes Property Management now manages 40 rental properties and two homeowners associations.
One would think that was plenty for one year, but these two entrepreneurs weren’t quite finished. The realty building has two floors. On the top floor is the Nicole Anderson Group, and they expanded to include South Bend Land Solutions contractor, property management and Real Source Title and Closings. It gives them the ability to offer a range of real estate and property services all under one roof.
On the bottom floor, you’ll now find their newest venture, Martin Street Mercantile, a gift shop featuring specialty gifts and apparel for the whole family. It may seem like quite a leap from their real estate business, but the two had always wanted to open a retail store. They were out of town and saw a mercantile shop, and “we fell in love with it,” Nicole said. “Something hit us, and we said we should just do it.”
They already had the space, originally planned for office rentals, but the open floor plan lent itself well to the shop. They opened just as the Christmas shopping season began. “It has been so well received,” Nicole said. “It shows there was a need.”
The mercantile is filled with all sorts of products – from locally made to national brands, from cradle to special items for men and women. Men’s gifts were really popular this Christmas, she said.
Browse around the store, and you’ll find local vendors like Goodnight Moon Candle Co. and Yae’s Yae’s Soap Shop, coffee from Red Bike, a bamboo line of linens, pajamas and slippers from Face Plant Dreams.
Especially popular have been the Capt. Rodney’s soups, dips and glazes, Mud Pie, towels and pillows.
There’s plenty for babies, teens and tweens – a little something for everyone, Nicole said, and they continue to add more lines and products. It was one of those leaps of faith that might not have worked. But judging by the response so far, Nicole said, “we did right.”