It’s a Barndominium

Story by Elaine Hobson Miller
Photos by Mackenzie Free
and Elaine Hobson Miller

What has 6,000 square feet, 185 hand-carved spindles and posts, 51 windows, 15 doors and is made of rustic pine and cedar? The barndominium on Alabama Highway 23 North built by Jeff and Shelley Main, that’s what.

“Barndomimiums are pretty big up North, I think because of all the dairy barns there,” says Jeff Main, architect and chief builder of the local project. “They’ll convert some, especially ‘bank barns’ (two-story structures built into a hill or bank) which usually have two or three cupolas on top. But they also build some new ones.”

It so happens that Jeff and Shelley are from “up North,” where they had a 1,200-square-foot home in Mercersburg, Pennsylvania, a rural borough in the South-Central part of the state. For 42 years, Shelley worked in nearby Hagerstown, Maryland, for a metal fabrication plant owned by David McCain. David is from Ashville, and the city’s McCain Memorial Library is named in honor of his family.

McCain retired a few years ago and sold his business, then the new owners retired Shelley. “He invited Jeff down to turkey hunt,” she says. “Both of us came for turkey season two years in a row. Then COVID hit.”

The centerpiece of the Great Room is the stone chimney flanked by pine-plank walls

For three months during the spring of 2020, the Mains lived in an apartment inside McCain’s barn across the lake. They fell in love with Ashville, McCain offered to sell them some property, and the couple picked the one on Highway 23 because of its lake view.

The house is a testament to the environmentalist phrase, “Reclaim,

Recycle, Reuse.” From the pine timber that forms the superstructure to the stones in the chimney, plus floors, steps and walls between, most of the materials used to build the house came either from the McCains’ Ashville property, the Mains’ property in Pennsylvania, and some material from the property where Shelley was employed.

 They built their barndominium from pine logs furnished and sawn by Corey Young of Blue Mountain Sawmill on nearby Country Road 31. The stones and brick in the foyer and the bricks outlining the fireplace in the Great Room came from the foundation of an old shed and chimney left on their property. The Mains had to clear an acre of bamboo and brush just to get to the well and the shed behind it. There’s still quite a bit of bamboo at the edge of their “yard” to be cut down.

“Corey cut the timbers and the wide-pine planks for the upstairs floors, and I planed them,” says Jeff. “The live-edge steps leading to the upper level are made from weeping cherry trees from our yard in Pennsylvania, while those that are not live-edge are from the metal plant’s property in Maryland.”

Jeff, Shelley and some friends hand-stripped the wood for each stair step and the railing around the loft, including each of the 185 bannisters. Inside walls across the front of the house are made of reclaimed barn wood that had been stacked and stored for many years in a former dairy barn nearby. “We brought it home, and we pressure-washed it, bleached it, got the old paint off, then pressure-washed it again,” Shelley says. They bought the sliding barn-style doors in the house, but she also stained those.

Although he did a very rough sketch of the front of the house initially, Jeff says he really didn’t draw any formal plans. “It was all in my head,” he says. “My wife was very supportive. She didn’t know from one day to another what I had in mind or what I’d be doing.” Semi-retired as a ski resort mountain operations manager (he still works at a resort in Pennsylvania two weeks each month during the winter), he had the tools and the skills needed for construction. “We talked about it for years,” Jeff says. “But what we talked about was not what we wound up with. Normally, barndominiums are only one floor. We have a balcony all the way around the inside.”

View from the balcony

“He told me the kitchen will be here, the bedrooms there, but other than that, I really didn’t have any idea of what he was going to do,” says Shelley, who, after 32 years of marriage, has learned to trust Jeff’s instincts. “I wasn’t sure about the front (inside), but it worked out for a dining room.”

The inviting front porch is filled with rocking chairs, plants and a swing. It leads into a small foyer, with the dining area to one side. The Great Room, its measurements of 40 x 40-feet – defining the word “great” – is flanked by three bedrooms and three-and-a-half baths, a kitchen, pantry and dining room. There’s an entryway at the front and a breezeway at the back that is really more of a breezy room than a breezeway. “I got the breezeway idea from the Looney House (historic home of dogtrot design), but that one went all the way through, front to back,” Jeff says. “I couldn’t talk her into that.”

Jeff made the two chandeliers, one on the front porch, and the other in the center peak of the Great Room ceiling. They are wagon-wheel styled and covered in deer antlers he found in the woods of Pennsylvania. The inside of the 37-foot tall chimney is hollow, with a metal flue and a ladder for accessing the inside of the chimney.

Downstairs floors are poured concrete. “The fireplace is a see-through, so you can see it from the breezeway behind it,” Jeff says. “We had the concrete work and fireplace contracted out.” They purchased the wood for the tongue-in-groove ceiling and the planks for the walls flanking it, but Shelley cut it, and Jeff installed it.

On one side of the Great Room is the kitchen, which features granite countertops, a brick backsplash, dark-green painted pine cabinets made by Joe Dickert of Big Rock Cabinet and Woodworks just up the road, a gas cooktop and two electric wall ovens. Next to that, on the outside wall, is a walk-in pantry lined with shelves on one side and a countertop on the other that has a small sink, coffee pot and microwave oven.

The wide-plank pine floors in the kitchen, like those upstairs, are 1 x 12s.“I’m going to build an island with another sink in it between the kitchen and Great Room,” Jeff says.

A guest bedroom suite also occupies a portion of that side of the house. Its walls painted gray, it features a stone sink with a slate backsplash and slate above the shower walls. The Master Suite and another bedroom and bath are on the opposite side of the Great Room. The Master Bedroom features a 12 x 12-foot cedar-lined walk-in closet that has its own furniture. The cedar came from fallen trees on the Ashville property. The closet has its own chest-of-drawers, dresser and some built-in shelving and storage.

The bedroom has yellow walls, and floorsthat Shelley stained, sanded, painted and sanded again to look like a white wash. Furnishings include a king size bed and a 4 x 8-foot mirror. In the adjoining bathroom, gray pebbles line the walls above the shower stall and create a backsplash behind the double sinks and granite countertops.

Shelley likes to make mobiles from shells and beads and “twisted sticks” from hand-sanded twigs she decorates with yarn and beads. She has her own craft room next to the breezeway. “This is my room,” she says. “That’s my son, two grands and three great-grands,” she adds, pointing to pictures on her walls and counters.

The house has two small, separate garages flanking the breezeway and craft room. There’s a storm shelter under one of them and a side porch off that garage that will eventually connect with the wide front porch. Standing on that side porch after a rain, you can barely hear yourself talk over the noise of the frogs and crickets. “They get really loud when it’s (weather) wet,” Shelley says.

Upstairs are his-and-hers seating areas that are bigger than their modest home in Pennsylvania. Hers, at the front end and overlooking the lake, is 15 x 40-feet, while his, measuring 20 x 40-feet, is at the back end. Walkways down each side of the loft connect the ends.

Her area features plants and what-nots on wide windowsills and picture windows overlooking the front porch, and two seating areas. One area has chairs and a daybed facing each other, along with a small television.

Shelley has a view of the lake from her side of the loft

The other has a chaise lounge facing the front windows, which are stacked, with the 60 x 60-inch version across the bottom and the 72 x 60-inch on the top. The latter is in a V-shape pointed toward the sky. An old quilt made by Shelley’s great-uncle hangs on the nearest loft rail, and one of Shelley’s twisted sticks rests atop the rail.

The walkways between the his-and-hers spaces display family treasures, such as WWI and WWII paraphernalia from both Shelley and Jeff’s dad and one granddad, including an Army jacket, rifle and two American flags.

At the back end of the loft is Jeff’s area, his “man cave,” as Shelley calls it. One side has large leather couches from their home in Pennsylvania, a bookcase displaying his collection of toy Hess trucks, and oodles of stuffed wildlife, most of which he killed himself. There are deer heads, turkeys, a coyote and a bobcat that was hit by a car on the road next to their house. The couches are on one side of the man-cave, a log futon and matching chair on the other, along with more display cases.

“We brought most of the furniture with us from Pennsylvania,” Shelley says. “A lot is family furniture, like the pedestal table in the dining room and the small, drop-leaf table in the Great Room that was my great-granddad’s.”

The china cabinet near the chimney displays glassware, jewelry, old gloves and other treasures that belonged to her great-grandmother.

All 6,000 square feet are cooled by a seven-ton air conditioner and heated by the fireplace and four mini-splits scattered about the rooms. Shelley admits the master suite is a bit chilly at times, though. She estimates they have about $200,000 to $220,000 wrapped up in materials, while Jeff believes that he probably saved about $300,000 by doing most of the labor himself. Shelley’s favorite feature of the house is its open, airy feeling, while Jeff most enjoys the fireplace.

 In addition to the kitchen island, he has yet to finish the outside of the barndominium. This Spring, he plans to stain the outside walls a dark colonial gray.

So, what will they do when they are finally finished?

 “It’ll probably never be finished,” Jeff says. Shelley just smiles.

Logan Martin Lakefest and Boat Show

Story by Linda Long
Submitted photos

Brand new and tech ready. Tech ready? Yes, indeed. Seems boating has gone computer in a big way. From pontoons to fishing boats, today’s vessels are equipped, with everything from big screen monitors to stereo systems to USB charging ports and even cruise control.

In a word, boats today are just plain “smart.”

Boats showcased at this year’s Logan Martin LakeFest and Boat Show are no exception. The 14th annual, admission free event is set for May 10-12 at Lakeside Park.

Logan Martin is the perfect lake to host an on-water boat show

Though LakeFest features music, fireworks and a lot more, Eric Housh, event coordinator said, “the boat show, of course, is the centerpiece. Folks come out to see the boats because of the latest and greatest technology out there. Brand new boats do all sorts of stuff now.”

Lee Holmes, one of the LakeFest founders, and co-owner of Sylacauga Marina and ATV, agreed, saying he “never thought he’d see the day” when boats would be computerized. But, they have conquered it, and it seems to be working real well.”

Some boats today “basically have a touchscreen that, with the push of a button, controls everything on the boat. They’ve got new systems now and the water and fuel gauges are all digital.”

The hottest new thing in pleasure boats these days is the Wake Boat. “They create waves for people to ride wake boards. That’s where they can do flips and turns and all that kind of stuff. You can control the size of the wake. You can make it bigger or smaller,” Holmes said.

“It’s controlled through touchscreens, and if you’ve got four or five people in your family, you can set a profile for each. That profile gets copied every time so it can go 8 miles an hour or 18 miles an hour, whatever the speed that was copied. So, it automatically knows which guy is fixing to ride and at what speed to set. It repeats exactly what it has done before,” he explained.

Rodney Humphries, owner of Rodney’s Marine Center in Cropwell, cited “all the amenities” on pontoons and tri-toons these days, from Bluetooth stereo to LED lighting. “We sell one that even has USB chargers on all the seats. I guess that shows how dependent we all are on our phones these days,” he smiled.

Beachside view of the festival

But it’s in fishing boats where he sees, perhaps, the most innovative technology. “Most of them are equipped with a trolling motor which can actually hold its position and the electronics and depth finders are very advanced from just five years ago.”

Humphries, who has lived on Logan Martin “all my life,” marvels at some of today’s technical enhancements, particularly the depth finders that anglers are using. It’s so advanced it seems almost unfair to the fish.

 “A lot of them have three depth finders on the boat,” Humphries said. “The depth finders have 12- to 16-inch screens. This means they can see where the fish are, actually see them on the screen. People really seem to enjoy this technology.”

As well they should, but do the fish have even a fighting chance? “Yes,” laughed Humphries. “They’re still pretty hard to catch.”

It’s not all about technology, as Housh points out. “Every year, manufacturers are coming out with more and more things that are more comfortable and useful. For example, the pontoon boat seats don’t get hot anymore. They’re covered in a special fabric that’s easier to maintain. It doesn’t fade, and it’s more comfortable to sit on.”

 Among the pontoons featured at LakeFest, “we’re going to see these luxury brands, and they’re going to have state-of-the-art entertainment packages on them from speakers, GPS systems, cruise control, things of that nature. Every year, you’ll see a couple boats out there that are just decked out with the latest and greatest. It’s interesting to see how these manufacturers keep innovating to deliver just world-class products.”

How big of a dent will these “world class products” put in your pocketbook?

“Honestly, you can spend as much as you want to spend,” Humphries stated, from $20,000 to $200,000. “There are different price points for everybody.”

Holmes concurred. “We sell $100,000 boats. We sell $200,000 boats, and we sell $20,000 boats. We got fishing boats that start at $14,000 and we’ve got fishing boats at $110,000. There’s really a boat out there for everybody.”

And that’s where LakeFest comes in.

As a mega, in-water boat show, boat dealers will be on hand to demonstrate all the latest innovative technology. With over a dozen lines of watercraft and more than 80 models, there’s going to be plenty to see.

“The ability to put product in the water and to put somebody behind the wheel of a boat to test drive it is special,” Housh said. “You can’t do that in a dealer showroom. It’s a try it before you buy it sort of plan. It’s really a great opportunity to see how the boat feels while it’s actually on the lake.

Housh has been with LakeFest since its beginning. “I was volunteered by a friend,” he chuckled. That means he’s been planning, organizing, handling communications and coordinating it for over a decade. During that time, he has seen the event’s mushrooming popularity. This this year’s attendance could top 50,000.

 “I never thought I’d see the day that 40,000 people would show up. That first year, we sat down there on the lake in front of those condos (Horizons), it was just me and Jerry (the late Jerry Woods, Woods Surfside Marine) Maybe, we had two or three vendors. There was hardly anybody out there, but we had a good sale, and it just started growing and more and more people wanted to participate.

“It was all Jerry’s idea. All I did was answer the phone when he called to see if I wanted to participate.”

As he does on every LakeFest weekend, Housh is hoping for fair skies and good weather.

“Luckily, we’ve never had a bad thunderstorm. We’ve never had to shut the event down. But, he admits, he’s come mighty close.

“One year, I remember, we were watching the radar, and this real gnarly looking storm was bearing down on us. We were certain we were going to have to call the event – to shut it down. But, that that storm broke up and went right around us, on either side like you just parted the waves.”

“And, I remember another year on Saturday, we were watching the forecast for what was coming down on Sunday,” Housh said. “The team that puts LakeFest together, we are exhausted by this time. Now, the forecast called for 100% chance of rain. So, we made the call just to shut down a day early. We made the announcement and took all the precautions, and I want you to know it did not rain a drop.”

But, whatever the weather, Housh says “We’ll deal with it. We always do. It’s just the magic of that weekend.”

In addition to boats and financing on the spot by America’s First Federal Credit Union, other activities include dozens of vendors with food, arts and crafts, home goods, apparel, lake lifestyle items, home services and more. Other activities are a fireworks show, a salute to veterans, music all weekend, including a concert by the Velcro Pygmies on stage Saturday night. Mother’s Day is that weekend, so there are free Mimosas for Moms on Sunday.

“We’re trying to design it so it will be family friendly and offer a little bit of something for everybody. It’s also a pet friendly event. I know some of the vendors actually set up little pet friendly areas providing water bowls and a little shade so they can get out of the sunlight.”

While folks are encouraged to bring their pets, “we also encourage them to bring plastic bags to pick up after them and to keep them on a leash.”

Economic growth

A pair of expansion announcements in Pell City in recent months underscore the upward trend for economic development in St. Clair. They represent new investments of nearly $35 million, creating more than 50 new jobs, and the continuation of the county’s economic momentum in 2024 and beyond.

 Douglas Manufacturing, acquired in early 2023 by Rulmeca Holdings, has already begun the $11.7 million expansion of its production facility, which will add four production lines. The $23.2 million expansion by Ford Meter Box Company Inc. includes construction of a 60,000 square foot building and manufacturing equipment to enhance production.

Douglas Rulmeca and Ford Meter Box are located in Pell City’s industrial park.

Douglas Rulmeca breaks ground

At a groundbreaking ceremony in February, Fabio Ghisalberti, executive vice president and managing director for Rulmeca, called it “a new great day for Rulmeca. When the acquisition of Douglas was announced last year on April 20, we declared that investments would have been realized in Pell City increasing manufacturing capacity and product line. Now, just 10 months later, we are proud to keep the promise, celebrating this first significant step towards a brilliant future for Douglas.”

Noting the location, he added, “I am pleased this takes place in Pell City, St. Clair County, where we are looking forward to contribute to the prosperity of the local community aiming to add great value to our customers thanks to a significant investment plan both in manufacturing space and high-tech equipment.”

Douglas Rulmeca is a leader and innovator in the conveyor industry.

“We are excited to break ground on our new idler plant, which will enable us to meet the growing demand for our idler product line and keep our customers moving ahead,” said Paul Ross, president and CEO of Douglas Manufacturing. “This project is not only an investment in our company, but also in our community. We are proud to be part of the economic growth and development of Pell City, St. Clair County and Alabama.”

Ross thanked local and state leaders for “their support of this significant investment by Rulmeca.”

The new idler plant will feature the latest equipment and automation technologies. It will adopt the premium Rulmeca PSV idler design, offering improved sealing, stability and durability, officials said.

Project completion is expected by the end of 2024, enabling the company to significantly increase its production capacity for key components such as pulleys, lagging, idlers, magnetics, impact beds and take-ups.

As a member of the Rulmeca Group, Douglas is one of 18 global manufacturing and sales companies with 1,200 team members and customers in over 85 countries.

The expansion is expected to create more than 50 jobs over a two-year period with an average annual salary of about $45,000, according to the Alabama Department of Commerce.

“We are excited that Douglas Manufacturing has decided to expand their footprint in Pell City,” said St. Clair County Commission Chairman Stan Batemon. Douglas was founded in 1978. “The combination of Douglas with Rulmeca will allow for continued growth and success of the company, and we are honored to see them growing here in St. Clair County.”

Ford Meter Box expanding in Pell City

Ford Meter Box expands … again

Ford Meter Box Company, Inc., a manufacturer of underground waterworks products, is upping its investment in the county, a move it has made multiple times in the past.

Headquartered in Wabash, Indiana, it is expanding its Pell City facility with a $23.2 million expansion that allows fabrication of large-diameter steel components and increased production capacity in the 60,000 square foot new construction.

Noting that the Ford Meter Box Company has had a presence in Pell City since 1982, Senior Vice President and General Manager Zachary J. Gentile Jr. said, “We are grateful for the continued support we have received from Pell City, the Pell City Industrial Development Board, St. Clair County and the St. Clair County EDC.” 

“St. Clair County always welcomes new investment and quality jobs to our community,” said Batemon. “We are happy to be able to work with the City of Pell City to encourage growth among the companies in St. Clair County. This investment opens doors for new opportunities for our citizens now and in the future.”

With a nod toward the company’s history of expansions and investments in the county, Commissioner Tommy Bowers said, “We are excited that Ford Meter Box continues to grow their presence in Pell City and St. Clair County. They are a long-standing member of our business community who have always been great corporate citizens. We are excited about this latest project and wish Ford Meter Box continued success.”

Pell City Mayor Bill Pruitt echoed the sentiment. “The City of Pell City is proud to see the continued growth and success at Ford Meter Box’s Pell City facility. New investment and job growth will stimulate the local economy and highlight the fact that Pell City is a great place for business. We congratulate Ford Meter Box on their success and wish them nothing but success going forward.”

The Ford Meter Box Company, Inc. is a manufacturer of water meter setting and testing equipment, service line valves and fittings, and pipeline coupling, repair, and restraint products for the waterworks industry and ancillary markets.

Becoming

We wake up and before we know it, it’s over … the day. … the season. … the year. The life.

Unavoidably, it will all come to an end one day, and we will have no choice but to reconcile with the life we created, the choices made and how we used the time we were given.

But that’s not today. We still have time – to make revisions, right our wrongs, try again. But there’s a trap we often fall into the older we get … We begin to adopt the “old dog” mentality. This false belief that we’re past the point of revision … that ‘we are who we are’ and can learn no new tricks. Thus, we’re forevermore limited by the choices we have already made. We buy into this ridiculous notion that once we reach a certain age, we’re beyond modification because our true selves, and life plans are drawn in permanent ink. We’re not. They’re not.

The overarching narrative of our lives can always be revised. We can’t change the past, but we can always refine ourselves and change the trajectory of our current lives at any time.

I believe we were created under the idea that we never stop ‘becoming’… we should, by all accounts, remain under constant revision until the bitter end. The work of being human isn’t meant to stop until we do.

We are complete upon our last breath. … Never before.

– Mackenzie Free –

Wife, mother, photographer & current resident of the unassumingly magical town of Steele, Alabama

Downtown Ashville renaissance

Story by Roxann Edsall
Photos by Richard Rybka

The sign above the coffee pot reads, “Even the darkest night will end, and the sun will rise.” That quote by author and playwright Victor Hugo is as much a part of the blueprint of Ashville’s newest business as is the smell of coffee that wafts through the cozy space. The story belongs to Holli Smith and Heather Warren, the sisters who own Lala’s. It’s a story of family, of love and loss, but it doesn’t end there.

The sign outside the building reads “Lala’s,” and a hot cup of coffee is just the beginning of their offerings. This place, located in the Ashville Historic District on the city’s courthouse square, is a bookstore with a bar where one can order hot and cold beverages, including various beers and wines. They also offer hot food options, with their stone-hearth oven pizza being a crowd favorite.

They just opened in December, but the owners’ plans include trivia nights, wine and beer tastings and live music. Heather and Holli’s grandmother’s piano sits against the wall just waiting to be played. The promise of a song is echoed by a nearby guitar.

The music stopped for the Smith and Warren families just over five years ago when Warren’s 19-year-old daughter, Haleigh, died from a pulmonary embolism. Haleigh’s nickname was Lala, a name given to her by her cousin, Smith’s son, Zander. “She loved reading, trivia, music and food, all the things we’ve decided to do here,” says Smith. “That quote over the bar is symbolic of our journey, coming out of that darkness.”

The bar itself is the handiwork of Smith’s husband, Merrell. It is crafted from red oak plywood and whiskey barrels. Tin tiles from the building’s former ceiling add character to the bar’s front wall.

More of the building’s history is evident throughout the business. The restroom door, a remnant from the days the space was used during the 2014 renovation of the courthouse across the street, reads, “Office of the Tax Collector.”

A large group table in the back is a refinished glass cutting table from the time when the space was used as storage for the adjacent Teague Mercantile business.

“During the renovation, we kept as much of the original structure as we could,” adds Smith. It was important to them to preserve the historical integrity of the building as much as possible. Smith’s son, Zander, is currently researching the building’s history for his fourth-grade history fair project.

The sisters both graduated from Ashville High School and now teach at that same school. Holli teaches Honors and AP English, while Heather teaches Honors and AP Science. Their love of travel is evidenced in the décor, maps, and pictures of many different countries hanging on the walls of Lala’s. “We’ve always talked about doing something like this,” says Smith. “We’d be traveling and visit a place like this and talk about how we could have our own coffee shop and bookstore.”

Their biggest blessing so far, the sisters say, has been the support of community. “We have been overwhelmed by the support of business neighbors and city leaders as well,” says Smith. “The soft openings were crazy! We weren’t prepared for the number of people who came out to support us.”

Reawakening ‘the square’

Just across the street, business neighbors Chad and Esther Smith agree that the community has been amazingly supportive of their clothing and gift store. They’ve just celebrated their first anniversary of business for Farm Wife and Company. Their hope is that more businesses will join them and create more foot traffic in the downtown square.

Chad calls it a “wild dream,” that plan that he and his wife, Esther, began to talk about a few short years ago. The couple, steeped in the farming community in St. Clair County, had talked about one day opening a small retail shop of some sort in Ashville.

Ice cream at Farm Wife & Co.

They were already woven into the community as owners, with his brother and sister of nearby Smith Tomato LLC.  The tomato farm, located in Steele, has a retail side where customers can visit the farm to purchase fresh produce and farm-branded products.

The two were busy helping to run the farm and the retail side of that business, but Esther and Chad Smith kept dreaming of opening their own retail shop. “Chad said I have that special touch for fashion and design,” says Esther. “We wanted to open a shop, but we didn’t want it to be a boutique. We wanted to be able to offer something for all ages.”

Their 1,800-square-foot storefront, Farm Wife and Company, is in court square in the heart of Ashville and is packed with a variety of unique giftware for all occasions and clothing for all ages. From wedding and baby gifts to special small-batch lotions made in Mooresville, Alabama, the inventory is unique and tasteful. There is even a men’s clothing and giftware section specifically designed by Chad.

He and Esther bought the old storefront before Thanksgiving in 2021 and began renovating it themselves, while also working on the farm.  It was a labor of love that spanned a full year, before the store opened in December of 2022, just a month after Ashville’s bicentennial celebration.

The farm motif is interwoven throughout the store, from the farmer-specific quote behind the checkout desk to the barn façade that leads into the ice cream shop in the back of the store. “We see couples or people with kids come in and one person shops and the other comes to the back and sits down for ice cream or a cup of coffee,” says Chad.

The name Farm Wife and Company tells the story of their lives. Even her license plate says, “farm wife.” “We’ve always been in farming,” explains Esther. “We met on the farmland we now live on. My mother and both of my grandmothers were farmer’s wives, and Chad’s mother, too.

“We could have gone to a larger city, but we didn’t want to,” adds Esther. “Ashville needed it, and we wanted to open our store here.” They’ve just celebrated their first anniversary as a business. After initially intending to rent the space, they had the opportunity to buy it and jumped on it. “I think it was just God’s plan for us,” Esther says. “Everything just kind of fell into place. We had wanted to be on the square because it’s so visible and because the courthouse is so beautiful!”

Ashville Mayor Derrick Mostella is grateful for this small business and others who have brought the downtown area back to life.

“It’s those family businesses, like Farm Wife and Company, Lala’s, GNX and Little Art Tree, that represent us so well,” says Mostella. “They are the ones that set the tone for shopping local and keeping people invested in our town.”

Meanwhile, the city is doing its part, working on several projects to improve sidewalks, adding to the functionality of the downtown area.  “We’ve got several projects in the works,” says Mostella. “We’re really sprucing up our park and recreation department and would love to be able to build a recreation center. We’re also looking at developing our land out near the interstate.”

Mostella campaigned prior to his election in 2016 on a promise to promote a downtown renaissance. “Business in downtown had gotten pretty bleak for a while,” he admits. “We always had those anchor businesses like Kell Realty, Charlie Robinson Law Offices, Sew Nice and Teague Mercantile. Then Dr. Labbe with Ashville Dental Center renovated the old pharmacy and relocated his business to the downtown. He was the first to realize the value of these old buildings.” Others soon followed.

GNX Gun Exchange opened in September of 2021 in an old bank building on the square. “It’s not your typical gun shop,” says co-owner Misty Thomas. “Since it was an old bank, we still have the vaults.” When she and her husband, Shane, went looking for a place to open their store, the bank building became available.

GNX Gun Exchange

“We love being downtown,” adds Thomas. “It’s not a huge town, but they’re amazingly supportive. Events downtown are great. We always have a great turnout.” Events are held in the square for July 4th, Halloween, and Christmas, which promote foot traffic around the square, which encourages shopping at local merchants.

For Esther at Farm Wife and Company, being in the heart of downtown is part of the dream. She hopes that the growth of her store and others will help to make Ashville a place where people will want to come to spend time. “That would also allow us to do more and give back to the community,” she says.  “We want to continue to serve others.”

Keeping the family atmosphere of a small town while promoting business development is a tricky balance for city leaders. Mayor Mostella says Ashville is handling that growth by simply remembering who they are.

“We are looking for growth, not for the sake of growth, but for growth that works with who we want to be,” he says. “We want to be able to offer different amenities, while still not outgrowing our small-town feel. It’s a balance.”

Sewing Machine Mart

Story by Elaine Hobson Miller
Photos by Richard Rybka

Kathy Hymer drives up from McCalla to Springville for computer classes. Sheila Lankford drives down from Attalla for quilting classes. Both say it’s worth the miles for what they learn at the Sewing Machine Mart, a relatively recent addition to the Springville Station strip shopping mall.

“I’ve taken jelly roll race-quilt classes (so-called because the quilts work up quickly), crazy-quilt classes and a three-yard quilt class there,” says Lankford. “I love the Sewing Machine Mart.”

Hymer echoes the sentiment. “They’re great. I can’t say enough about them. I’ve taken (sewing machine) computer classes and quilting classes. Every machine I own has been purchased there.”

Shawn and Heidi

The Sewing Machine Mart originated in Tarrant in 1950, then moved to Homewood, where it remained for almost 30 years. Shawn Jackson, who owns the store with his wife, Heidi, started there in 1994, while he was working as a Birmingham firefighter. “I went there as a technician,” Shawn says. “I knew nothing about working on sewing machines but had always been a Mr. FixIt.” When the original owners retired In 2002, he bought the store.

About five years ago, the Jacksons moved to Gallant, and drove back and forth to their store in Homewood. “I pay attention to things and kept my eyes open for a place for the shop after we moved up here,” Jackson says. Then they got word that the building they rented had been sold and was to be torn down to make way for a restaurant.

So, in January 2022, they moved their store to Springville. “My wife shopped at stores in this mall, and we ate in restaurants around here, and one day we spotted this place,” Shawn says. “It’s where the old ABC store used to be.”

Rows and rows of liquor bottles have been replaced by rows and rows of sewing machines that do everything but talk. And some may soon do that. There are more than 40 on display, including a long-arm quilting machine and a couple of multi-needle embroidery machines.

Prices for the four brands they carry — Pfaff, Husqvarna Viking, Baby Lock and Singer —- range from $180 to $24,000.  At least one machine is wi-fi enabled, so you can buy a design online and download it to the machine. It also has a built-in electronic tablet on one side.

“It’s amazing what technology is doing with sewing machines these days,” Shawn says. “I can remember when the first embroidery machine came out. It could do a 4 x 4-inch piece of fabric, and now we have machines that can do a 14 x14-inch piece. One of our Pfaffs has Artificial Intelligence. I’m not sure what that will mean, but I anticipate the customer being able to add new features to it, and AI will learn them. That machine also has a camera and built-in wi-fi.”

He doesn’t wince at some of the high prices, comparing them to the cost of hobbies such as golf and fishing. Women sometimes come in and tell him, “My husband just spent $50,000 on a boat, I think I can spend $20,000 on a sewing machine.” He does, however, advise potential customers to have a budget in mind before they come in. “We’ll help you find the most for your money,” he says. “You may still wind up with more than you can use, but you will grow into it.”

Most of the store’s customers are hobbyists that Jackson describes as “memory makers,” turning shirts, pants, ties and tees into quilts, for example. “Probably 20 to 25 percent of our customers, though, have some type of sewing or embroidery business, often in their homes.”

He believes sewing is more than a hobby now. It’s an art form. “It’s not just about making clothes for your kids,” he says. “Your imagination is your only limitation. We have some Cosplay customers, people who dress up in costumes to play video games and do other role playing.They’ll sometimes buy clothes at the thrift store and go home, take them apart and re-make them into a costume for Comicon.”

The Sewing Mart had no space for fabric in Homewood but started carrying some when it moved to Springville. They also carry storage cabinets, sewing machine tables, cutting tables made by a local man and notions (scissors, thread, needles, etc.). “We service all makes and models of sewing machines, with a one or two-day turn-around on repair jobs,” Jackson says. “We sharpen scissors, too.”

Some of their classes are machine or software specific, so a customer can get the most out of a new purchase. They offer several quilting and sewing classes that usually take four to seven hours on the same day, and cost from $25-$150. Some come with kits, others require a customer to bring her own materials. They offer summer classes for youth when there is a demand for them, although they didn’t materialize the summer of 2023 due to scheduling problems.

Courtnay’s quilt top

While Shawn teaches the get-to-know-your-machine classes, most others are taught by customers. Students make tote bags and cosmetic bags, learn how to bind quilts and how to do alterations. “We’re always looking for new teachers with new techniques,” Jackson says. 

Customers come from all over Alabama, including Prattville, Auburn, Wetumpka, north Alabama, and from the surrounding states of Mississippi, Georgia and Florida. “Some lived near Homewood, but moved away, while others heard by word of mouth that we work on machines,” he says.

Kathy Hymer of Bessemer bought a 10-needle embroidery machine, a serger and a Pfaff Icon from the Sewing Machine Mart. The Pfaff Icon has a built-in computer and computer tablet. “I can send patterns over the Internet directly or through my laptop, or I can use a USB stick to transfer patterns to the machine,” Hymer says.”

She uses a program called mySewnet that she purchased from Shawn and Heidi to turn designs into patterns for embroidery machines. “I’m in an RV club, and I’ve taken pictures of my friends’ RVs, put them into this program and turned them into embroidery designs that I put on garden flags for them,” Hymer says.

The three-yard quilting class was especially fun for Hymer. “We picked out three yards of fabric we liked, and the Jacksons did the cutting beforehand,” she says. “You use the same pattern as the other people in the class, but depending upon the fabric, each quilt turns out completely different. We did a quilt top, we held them up and compared them when we finished. It’s a lot of fun to see what each person has done.”  Hymer traded with The Sewing Machine Mart when it was in Homewood and doesn’t mind the drive to Springville. “I keep going because they’ve added fabric and because there’s so much more going on since they moved out there,” she says.

Lankford has made at least 10 jelly roll race quilts since taking the same class as Hymer. “I call them comfort quilts because I make them for friends and relatives who are sick,” she says. “They are about the size of a twin-bed quilt. I’ve also taken binding classes to learn how to bind a quilt after I put it together. “

A crazy-quilt class resulted in Lankford making a table runner, which her granddaughter is now enjoying while studying at the University of Alabama. “I’ve taken what’s called a three-yard quilt class, and I’ve made three of those. I’ve made jelly roll quilts for all my grandchildren, and I’ve just finished one for a friend who is special to me because he’s awaiting heart surgery. He’s a veteran, so I made it in red, white and blue and embroidered on it, ‘God Bless America.’ He told his wife it was his Linus quilt. It will be with him in the hospital.” Also, She worked on one for a giveaway on Attalla Heritage Day to benefit the Museum of Attalla.

She credits Shawn for taking care of her machines and Heidi for selling her beautiful fabric. “Sometimes Shawn tells me there’s nothing wrong with my machine, just with the ears of the operator.”